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Channel Insurance Brokers

Marketing Audit & Strategy
Creative Production
Social Media Strategy & Management
Board Reporting

Channel Insurance Brokers

Brief

Crowd were appointed to support Channel Insurance Brokers with their pan island digital communications strategy, following recommendations delivered in a full communications audit. This includes:

  • Social media strategy
  • Content creation and distribution
  • Attendance at CSR initiatives to improve awareness and value
  • Live content production including live video
  • Customer support and community management
  • Data interpretation and reporting
  • Board reporting

In Crowd’s first 10 months:

  • 25% increase in online community
  • 25,000 engagements (Up to 500% higher engagement levels than competitors)
  • 1.5 million impressions (120% increase)
  • 94% of website referrals from social media (430% increase)

"Crowd Media have been supporting us with our marketing for 10 months and the results are incredible. Through Crowd, we now have a full marketing and communication strategy, effective media management and production, and reliable analytical measurement which helps us consider strategic distribution."

- Tony De Sousa, Managing Director, Channel Insurance Brokers

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